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Invoke: 5 Benefits of Virtual Screening Research

Custom White Paper January 2021 Download the complete White Paper, as a PDF, here Test-screening movies, TV series, and other filmed content has never been more efficient, more effective, and more secure. This is made possible by a disruptive, real-time cloud-based audience measurement model developed by Invoke, a research technology firm that began focusing on … Continue reading Invoke: 5 Benefits of Virtual Screening Research

20th Century Fox Home Entertainment: A History of Distinction

Originally Published in Media Play News April 21, 2019 With the March 20 closure of Walt Disney Co.’s acquisition of 20th Century Fox, much has been written about the storied history of the celebrated film studio, responsible for nearly a century’s worth of big-screen favorites, from Shirley Temple musicals to Star Wars, from The Sound … Continue reading 20th Century Fox Home Entertainment: A History of Distinction

Home Entertainment Spending in U.S. Hit Record $23.3 Billion in 2018

Originally Published in Variety January 8, 2019 U.S. consumer spending on home entertainment hit a new record in 2018, buoyed by subscription streaming as well as transactional video-on-demand (TVOD), DEG: The Digital Entertainment Group announced Jan. 8. Total consumer spending on home entertainment during the year shot up to an estimated $23.3 billion, up 11.5% … Continue reading Home Entertainment Spending in U.S. Hit Record $23.3 Billion in 2018

DVD Format Taking an Increasingly Larger Bite Out of the Home Video Market

Originally Published in the Los Angeles Times June 22, 2000 This summer you are going to be reminded, again and again, of why you were afraid of the water. Universal Studios is blanketing lifeguard towers, beach cans and beach-bound buses on both coasts with enormous ads for “Jaws.” No, not “Jaws 5" but the original … Continue reading DVD Format Taking an Increasingly Larger Bite Out of the Home Video Market

More Layoffs This Week as Disney Integration of Fox Continues

Originally Published in Media Play News May 16, 2019 A second round of layoffs is reportedly rocking the Walt Disney Co. this week as the studio continues to integrate the 20th Century Fox film organization it officially acquired March 20. The layoffs, initially reported by Variety and then by the Los Angeles Times, are expected … Continue reading More Layoffs This Week as Disney Integration of Fox Continues